Virtual Technology Preferences in the Midst of COVID-19

While it may seem as though the world is at a standstill, real estate keeps on ticking.

COVID-19 has changed much on how agents, buyers, and sellers conduct real estate business – but like other businesses, the real estate market has learned to adapt.

Listing data, well-done photos, and virtual and live-video tours are now a major focal point of how buyers and sellers can buy or sell a home.

According to a recent survey from realtor.com® and Toluna insights, 21% of respondents say that COVID-9 has made them more likely to move into a home sight unseen in the future.

How are buyers and sellers willing to adapt? Below are the technology feature preferences that clients believe are most helpful when deciding to purchase a home with social distancing guidelines in place:

  • Virtual Tour of the home – 61%
  • Accurate and detailed listing information – 58%
  • Accurate and detailed neighborhood information – 53%
  • High-quality listing photos – 51%
  • Agents showing the property through video chat – 39%

While this may seem like an unpredictable time, it looks like the real estate world is adapting and keeping it business as usual – with social distancing in mind.

For more real estate news and tips, check out Alliance Title’s Blog here.

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